Starting a mom blog – 5 Crucial steps to keep in mind

by Udita Saklani

Expert 04Moms today are turning bloggers as it gives them the option to work from the comfort of their homes. Read on to know how you can be a mommy blogger

Blogging is a great way of making money and this trend is slowly picking up in India as well. With the advancement in brand promotions, there is a rise in mommy bloggers and influencers in product marketing and other such similar activities. With many moms not wanting to join work way too soon after their babies, they have shifted focus to blogs. Writing posts in their blog, help them explore multiple opportunities such as writing, working with brands and giving their babies ample quality time.

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More and more moms these days are turning to blogging as a lucrative career option because it gives them the liberty to work from home and dictate their own terms and not be bound by any rules and regulations. Here are 5 crucial steps to keep in mind before you think of starting a mom blog:

1. Find your reason and niche for starting your blog:

Yes, we know that you will be starting a mom blog only, but there can be multiple categories in that as well. You can either do a general parenting blogs, DIYS or homemade recipes. Parenting is a very vast topic, and you need to find your forte on what you need to write for your readers. The topics and categories should be such that they echo with your audience and which makes them feel connected to your posts.

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2. Create unique content:

Since there are so many mom blogs who are already in the business for quite some time, you need to find your calling and create something unique and interesting for your reader and subscribers. This can be a special habit or something which is very close to your heart. People like real and interesting content, and if you have such posts, it is sure to pull readers to your blog on a periodic basis.

3. Polish your writing skills:

Writing is like mathematics. There might be zillion times at which you might feel, that writing is my forte. But – like they say there is always a chance for improvement. Start writing and once you start your own blog, make it a point to write at least 2 posts per week. This will help in building up the blog and will also remove writer’s block if any.

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4. Connect with other bloggers:

Before you start your own blog, it is always a good idea to connect with fellow mom bloggers. Of course, they are competition to your own blog. But it is always a good idea to talk and connect occasionally before you start off on your own. This really helps in various blogger topics such as Alexa ranks, keyword searches, communication with different brands etc.

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5. Choose a blogging platform and a suitable name:

There are tons of blogging platform to choose from, but most people across the world start off with WordPress. You can initially start off with free hosts and later move to paid ones. Once you have decided to blog on WordPress, decide on a suitable name. The name should be unique and should be in sync with the content of your blog. Explore different themes which are available for free and select what works best for you.

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Now that you have a blog, Mumma, hop onto this journey of blogging and start penning down your beautiful thoughts. Apart from the monetary benefits, blogging is a beautiful way to save your parenting memories. This is one thing which your kids will love to read when they grow up.


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